|
Who
Stepped In It
When
Does A Communications Tool Become A Dinosaur?
When federal and state governments pass laws to limit
or ban it. That's the situation with telephone soliciting.
It's time has come and gone, yet political campaigns,
banks, mortgage companies, chiropractors and others
imagine they're communicating well and appealing to
potential customers. Telemarketing hurts more than
it helps and risks a lawsuit if customers are on the
national Do Not Call List. Technology and communications
have progressed to better and brighter days, and intrusion-meisters
have worn out their welcome. Why do business with
a company so out of touch with consumers? If you don't
know any new tricks, hire someone who does. If anyone
tries to talk your business into telemarketing, run
... fast and far. You'll be wasting your money and
hurting your reputation. |
